Ask Brad: How To Shop For Deals On Amazon

In this week’s Ask Brad, Brad Wilson from Brad’s Deals reveals his top suggestions for finding the best deals on Amazon and his predictions for Amazon Prime Day 2021.

Advertiser’s disclosure: If you purchase something through a Brad’s Deals link, the site may earn a commission. Pricing and product availability are accurate as of time of published article. Learn more about how Brad’s Deals works.

What is Amazon Prime Day?

Brad: Prime Day is Amazon’s two-day shopping event that provides Prime members with exclusive discounts on products across categories. Amazon calls it “a 2-day parade of epic deals.” And indeed, some of the best Amazon Prime Day deals may actually beat Black Friday pricing.

When Is Amazon Prime Day This Year?

Brad: In 2020, we saw Amazon Prime Day move from its usual spot in July to October due to the pandemic, which really shook up the Black Friday universe. This year it is rumored that they’ll be bouncing it back to summertime. Instead of the July date, however, rumor has it that we’ll see the 2-day sale slotted sometime in late June 2021.

We certainly thought they’d keep Prime Day in October after the success of last year’s sale. But we’ve heard some speculation and can’t help but wonder if there may be two Prime Days this year. Whether there are one or two Amazon Prime Day sales this year, we’ve got you covered and will help you sort through the mess to find the actual Prime Day deals worth buying.

What Are Some Deals to Expect from Amazon Prime Day?

Brad: Amazon has been pretty reliable about having a gift card bonus for Prime Day. In 2020, the offer was for a free $10 Amazon credit when you purchase or reload at least $40 on an Amazon gift card. This is essentially free money. If you shop on Amazon, you should absolutely take advantage of the gift card bonus they put out for Prime Day 2021.

Amazon devices like Ring doorbells, Echo speakers, and Fire Tablets will also be at the lowest prices we ever see for them. Apple Watches and AirPods are likely to be at the best prices we have seen since Black Friday. Some other deals we expect to see: DNA testing kits, Oral-B electric toothbrushes, Shark vacuums, Roombas, name-brand athletic wear, and toys.

How Do I Shop Amazon Prime Day Deals?

Brad: If you already have a Prime membership, all you have to do is wait patiently until late June when we think the sale will drop. Then you can begin browsing Brad’s Deals for the experts’ top picks. Or, if you have specific products you’re interested in, be proactive and set up alerts using our Deal Alerts feature. It’s free and easy to sign up for an account, and we’ll send deals directly to your inbox when we discover discounts on items on your personalized shopping list. And if you’re really ready to shop until you drop on Prime Day, you might even consider applying for a credit card that will help you save even more while maximizing your rewards.

If you’re not yet a Prime member, you can use the 30-day free trial to gain access to the sale, and we encourage you to explore some of the other perks as well. You’re probably not aware of all of the amazing benefits that a Prime membership entitles you to, from free grocery delivery to free music.

How Do I Find Amazon Daily Deals?

Brad: Looking for Amazon Daily Deals today? Go to Amazon’s Gold Box Deals or click “Today’s Deals” at the top of the homepage. From there, you’ll be able to sort by category, price range, discount amount, and type of deal. An Amazon Daily Deal lasts one day, and Lightning Deals can run out even faster. Each customer can only claim one, and the deal runs out either when it expires or when the total quantity has been claimed. You’ll also see sales and coupons, and Prime early access deals can be found here as well. Sorting through these deals is a lot easier than looking for deals within a category or search page, so this is a great place to start.

What About Amazon Warehouse Deals and Outlet Deals?

Brad: In the Amazon Warehouse Deals section, you’ll find quality used products that have been returned by other customers. These items undergo a 20-point inspection and any needed cleaning or repair before being listed in the warehouse deals section, and you’ll find some pretty stunning discounts, even on popular items like the Instant Pot. You can also check the Amazon Outlet Deals section for discounted overstock products in any category.

Should I Still Compare Prices? 

Brad: Even with Amazon’s low prices, it’s still worth your time to price compare using Google shopping. And be sure to check for discounts and exclusive coupons on Brad’s Deals before buying what you need from Amazon, especially since the retailer doesn’t price match. Amazon may offer low prices on millions of products and plenty of perks for Prime members, but that doesn’t mean it’s always going to be the cheapest place to shop. Even with Prime Day deals, pay attention to prices at other stores, since retailers will be trying to compete with Amazon for your business.

Do you have a question for Brad? Send it to

Advertiser’s disclosure: If you purchase something through a Brad’s Deals link, the site may earn a commission. Pricing and product availability are accurate as of time of published article. Learn more about how Brad’s Deals works.

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