Global travel leader Booking.com just launched a campaign that is sure to make travelers — well, smile.
That iconic smiley face (yes, that one) is celebrating its 50th anniversary. To bring back the joy of travel and kick off its Summer of ‘Yeah’ campaign, Booking.com teamed up with The Smiley Company to bring a series of “Smiley Stays”across the U.S.
The cost to rent one of these happy places? Just 50 bucks — but the weekend getaways will go fast. The exclusive deal will launch on Wednesday, August 10, 2022 at 12 p.m. ET on a first-come, first-served basis. The idea for the campaign likely stemmed from a recent Booking.com survey, which found that roughly 76% of global travelers are motivated to travel to try to boost their moods.
Smiley Themed Vacation Rentals
So what can you expect at a smiley property? Each vacation rental will be decked out in all sorts of Smiley decor and amenities. Here’s a look inside some of the happy accommodations:
Smiley Glamping Stay at Collective Retreats
Location: Governors Island, New York
Smiley Stay at Sea with Lumar Yacht Experience
Location: Miami Beach, Florida
Beachfront Smiley Stay in Malibu
Location: Malibu, California
How to book
According to today’s announcement from Booking.com, the limited edition “Smiley Stays” will only be available for one pair of lucky bookers for a two-night stay. The stay must take place between Friday, August 12, 2022 to Sunday, August 14, 2022.
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